Mike’s Hot honey

It’s so good, you worry if it’s legal. Get a dopamine rush with Mike’s unique combination of chili-infused honey.

Made in collaboration with Tsehai Bean and Diana Traas.

Social

To catch the attention of doomscrollers on social media, craving a dopamine rush.

PRINT

Capture the attention of young adults reading “Food & Wine,” who are looking for new, trending food products to try.

OOH

Posters for people walking home with an empty stomach, so they can get a “treat” on the way home.